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Inside the Grand Reopening of ShopRite Belleville – A LoCurcio Family Market

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October 19, 2025 marked an exciting milestone for Belleville and the surrounding communities: the grand re-opening of ShopRite of Belleville, which is a part of the LoCurcio Markets family. From the first gleaming shelf to the aroma of fresh-baked goods, this isn’t just a supermarket relaunch, it’s a celebration of community, connection, and the kind of everyday experience that turns grocery shopping into something special.

The Legacy Behind the Name

The LoCurcio family has been a name local shoppers trust. Their roots in New Jersey grocery stretch decades, and their stewardship of community markets reflects a personal touch you don’t always see in big box chains. In Nutley, for instance, their ShopRite location (at 437 Franklin Avenue) has become somewhat of a local gem being praised for its fresh produce, vibrant specialty departments, and even live pizza-oven action. You can read my blog on our experience at the LoCurcio Markets ShopRite of Nutley location here.

That same dedication and attention to detail are now featured in Belleville, and it’s worth noting this is not just a takeover of shelves, it’s an infusion of a family-driven ethos into an important local hub.

Our Experience at the Grand Re-Opening

Here’s a preview of what shoppers can look forward to — and what we had the pleasure of experiencing — at the ShopRite of Belleville:

✨ Stunning produce & cheese displays
Expect freshness front and center with seasonal fruits, vegetables, and an expanded specialty cheese selection (featuring both local and international favorites). We sampled the Thumann’s pastrami and ended up buying a whole pound — the kids absolutely loved it! Dietz & Watson also had a great spread of artisan cheeses and premium meats. Jason devoured the buffalo chicken sandwiches and charcuterie cups. I adore when stores offer samples; it’s the best way for my kids to discover new favorite foods.

🍕 Live pizza, made to order
Watching a chef toss dough and bake a pie in minutes is not just fun… it’s a delicious reason to linger (and order more). The kids keep asking, “Mom, when are we going back to the supermarket with the delicious pizza?” We even saw guests ordering pumpkin pizza on our way out!

🎂 The expansive bakery
The kids loved the cake pops and were mesmerized by the beautifully decorated Halloween cakes which were spooky, colorful, and totally creative! Nick got the chocolate cake pop while Emilia chose a strawberry cake pop. I got a bite of each and boy, they were very tasty!

🍪 Seasonal décor & products
We stocked up on festive finds like holiday creamers, cookies, and LoCurcio sprinkles to get in the spirit of the season.

🥗 Prepared foods & ready-to-go meals
Perfect for busy families and professionals, the new store features a robust prepared foods section with salads, empanadas, grilled entrées, sandwiches, a hot bar, and a cold bar. Jason grabbed a sandwich while I opted for a salad to enjoy at home, both delicious!

🌼 A community-first atmosphere
From the floral and plant section to kid-friendly touches like the toy aisle and locally sourced products, the new Belleville ShopRite feels personal and welcoming, more than just a grocery trip, it’s a place to explore.

💰 Competitive pricing + value
The LoCurcio family continues their tradition of pairing specialty appeal with everyday affordability, so shoppers never have to choose between quality and savings.

The Details of LoCurcio Family Markets — Belleville

Address: 726 Washington Avenue, Belleville, NJ 07109
Instagram: @locurciomarkets
Facebook: LoCurcio Markets
Website: Their ShopRite.com profile highlights the LoCurcio family’s four-generation legacy, celebrating their deep roots in the community and commitment to making every shopping experience fresh, local, and family-focused.

Join the Celebration

If you stop by, take your time to explore, grab a slice, and share your finds — maybe it’s a gooey cheese pull, a delicious cake pop, a local product, or your favorite aisle setup… and don’t forget to tag #ShopRiteBellevilleReopening and #LoCurcioMarkets when you post on Instagram and Facebook!

Have you visited any of the LoCurcio Markets locations? (Belleville, Nutley, or Kearny)

Let me know in the comments!

Discover Nutley’s Best Kept Secret: LoCurcio Family Markets (AKA ShopRite of Nutley, NJ) 🍕

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If you’re in Nutley and craving a feel‑good foodie outing, you must stop by LoCurcio Family Markets, also known as ShopRite of Nutley. Located at 437 Franklin Avenue, Nutley, NJ 07110, this family‑run gem has been owned by the LoCurcio family since 1932 and is part of the well‑loved ShopRite chain.

🍕 Pizza That’s a Show and a Taste Sensation

We recently grabbed a fresh, electric oven made pizza for lunch it was simply unforgettable. Watching the chef spin that pie high into the air was mesmerizing, especially for our kids. And the cheese pull? Absolutely insane—the kind that makes everyone go, “Whoa!” My daughter Emilia couldn’t stop exclaiming how “fresh and delicious” it tasted. The best part? It was made in under 5 minutes so no whiny “I’m hungry” exclamations from the kids.

🛍️ A Pre-Made Section Designed for Busy Parents

Dinnertime decision fatigue? Not here. Their prepared‑foods section is a lifesaver for tired, working parents like us. We snagged a delicious dinner for the night of our visit and lunch for the next day—total game‑changer. Jason loved the beef empanadas, while I grabbed the grilled chicken Caprese. The portions are huge, and at great prices. They had fresh a plethora salads, meatless options, sandwiches, wings, ribs, a hot buffet, a cold buffet… I could go on and on. You’d have to see it for yourself.

🎈 Kid-Approved Discoveries

The kids had a blast exploring. They discovered a beautiful glass rose and a quirky frog planter. They also found squeeze‑balls, jack‑in‑a‑bag toys, and bouncy outdoor balls. It turned one quick grocery run into a mini adventure! Be sure to check out the floral area for stunning arrangements, planters, and bouquets!

🍓 Produce & Cheese Selection—Unreal

The fruit and cheese displays were jaw‑droppingly impressive. A perfect blend of fresh local produce and specialty cheeses (hello international cheese department!). We brought home “sprinkle cheese” – (grated Parmesan). We also got a ton of seasonal fruits. These included strawberries, cantaloupe, apples, bananas, and pineapples. Everything was so fresh and delicious. It was an excellent chance for the kids to review fruits and vegetables. We also explained the importance of eating whole foods!

🏪 The Details of LoCurcio Family Markets

🏁 Final Slice: Why You’ll Love It

LoCurcio’s isn’t just another grocery store—it’s a delightful family experience. Come for the hot, fresh pizza (with live spinning action!), stay for the variety, community vibe, and killer prices. Ideal spot for one-stop shopping, family fun, and delicious eats. Both cherubs asked, “When are we going back? That supermarket had everything!”

👉 Ready to Make Nutley’s Best Pizza Night Plan?

Stop in, grab a pie, and stock up at great prices. You and the kids will thank yourselves!


Head to 437 Franklin Ave, follow them on Instagram, like their Facebook page, and check out their ShopRite profile. Then come taste what everyone’s raving about—and let Emilia’s “fresh and delicious” verdict guide your next family pizza night!